Technology has revolutionized the printing industry with new systems offering more efficiency and consistency in large orders and bulk processing. Flexographic printing relies on an intricate working of doctor or plastic blades to transfer ink on film material or papers using fast-rotating cylinders on flexible printing plates. This type of printing provides more customization options than traditional printing presses and can be operated on a variety of products. These include shrink sleeve labels, multi-ply labels, pressure-sensitive labels, flexible packets, and even double-sided printed labels.
Choice of Materials
Printing large orders requires continuous feed into the flexographic press. Using web-fed materials from large rolls of material stock makes this happen. After printing, the materials are then cut into the final product requested a separate cutting station. An average flexographic press can print approximately four mile of material in an hour, making it much faster than digital printing.
The Printing Plates
The plates used for printing are generally laser engraved with the image of your desired digital artwork. The plates aren’t plates at all, but thin sheets of polymer material wrapped around cylinders. After they are installed on the press, they are coated with ink which transfers onto the web-fed material. Companies that are able to produce their own plates can save time and money, creating more affordable printing options for their consumers.
If you are needing something printed, there are endless possibilities with flexographic presses. However, there are some considerations to ensure a quality final product. Design your artwork in the four colors associated with best printing practices. These are cyan, yellow, magenta, and black (also known as key in the printing world). The electronic screen displays can vary the perception of the red, green, and blue pigments, which can distort a high-quality photographic look.
If you are needing labels or another material mass printed, consider choosing a company that works with flexographic presses. The cost may be more affordable, and the turn-around time more efficient.